Google AdSense vs Raptive
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Google AdSense
An advertising platform under Google, one of the largest online advertising services globally
Raptive
Raptive (formerly AdThrive) is an ad management platform for premium content creators, helping bloggers and website owners optimize revenue through display ads, video ads, and related advertising. Raptive focuses on maximizing revenue potential for content creators through high-quality ads and precise targeting.
User base
Number of publishers
2,000,000+
4,000+
Monthly homepage views
235,000+
Company information
Company
Google LLC
CMI Marketing, Inc., d/b/a Raptive
Country
United States
United States
Establishment date
June 18, 2003
Features
Displays ads with the highest bids, Diverse ad formats, Global coverage, Displays relevant ads based on website content, Real-time data viewing, Ad filtering and blocking
Efficient ad optimization, Premium advertisers, Precise audience targeting, Personalized support, Exclusive partnerships, Preferred choice for high-traffic blogs and content creators, Transparent reporting
Supported platforms
Websites, Mobile applications, YouTube
Websites, Blogs
Ad types
CPC, CPM
CPM, CPC
Ad formats
Banner ads, Native ads, In-article ads, Multi-format ads
Interstitial ads, Video ads, Large format ads
Payment information
Minimum payout
100 USD
25 USD
Payment frequency
Monthly
Before the 15th of each month
Payment methods
Bank transfer, Western Union, Check
PayPal, Bank transfer, Paper check, US wire transfer, Wise, Payoneer, International wire transfer
Verification
Website verification
Moderate
Moderate
Verification process
Requires adding verification code or file to the website
Application requires submitting website information and passing traffic verification
Address verification
Required
Yes
Yes
Verification method
PIN code sent by mail
Address verification required
Automatic ads
Supported
Yes
Yes
Description
Can automatically insert optimal ad placements on web pages, conduct A/B testing for ads, and automatically experiment to select better ad solutions.
With auto-optimization enabled, you'll always get the latest and greatest revenue opportunities!
Geographic coverage
Supported regions
Over 200 countries and regions worldwide
Global
Unsupported regions
Iran, Cuba, North Korea, Syria, Crimea, Russia
None
Approval tips
Domain created several months ago, Original content, high-quality content, sufficient amount of content, Compliant with AdSense policies, Stable traffic flow, Terms of Service and Privacy Policy
At least 100,000 monthly page views according to Google Analytics, At least 40% of traffic from the US, UK, Canada, New Zealand, and/or Australia, High-quality original content
Language support
None
English
Referral program
Available
No
No
Registration process
No direct registration portal, must first submit website information and wait for review.